Privacy Policy

Data Collection

Tru Cables is a brand brought to you by CEDIA trade supplier FS Cables Ltd. For information on how we handle your data and how you can update your preferences & GDPR rights, please follow this link –


Site Usage

We collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. We collect this information in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting.



Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work as well as to provide information to the owners of the site. Cookies are either first party (files set by this website) or third party (files set by a third-party). By law, we are obliged to inform you how cookies are being used on this website. No first party cookies are used on this website.


Cookie Name Purpose More Information
Google Analytics _utma




These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. More Information

Embedded media on this site, for example YouTube, may gather usage information which is beyond our control.